航海基因的模塊化空間表達
A Modular Spatial Translation of Nautical DNA
SLT再次攜手美國服裝品牌NAUTICA，為其黑標BLACK LABEL新係列打造空間形象，首店坐落於長春歐亞商都。設計超越航海符號的表層運用，通過一套嚴謹的模塊化係統，將“帆船”的基因轉譯為當代、可複製的空間語言，塑造自由、冒險與自然感並存的零售場景。
SLT has again partnered with NAUTICA to create the flagship store for its new BLACK LABEL collection. Moving beyond superficial nautical symbols, the design translates the DNA of a “yacht” into a contemporary, replicable spatial language through a rigorous modular system, shaping a retail environment that embodies freedom, adventure, and a natural essence.
∇ 門店外觀 External view ©吳鑒泉Vincent Wu
一.從桅帆之姿到空間原型
From Concept to Spatial Strategy
項目的核心挑戰在於如何為兼具功能性與潮流性的BLACK LABEL係列，建立一個兼具高度品牌辨識度與落地效率的空間係統。SLT以“大航海之夢”為題，將“帆船”作為空間原型，進行抽象化、建築化的轉譯。
The core challenge was to establish a spatial system with high brand recognition and implementation efficiency for the functional-yet-stylish BLACK LABEL collection. Inspired by “The Dream of Great Voyages,” SLT adopted the “yacht” as its spatial prototype, abstracting it into an architectural language.
∇ 帆船意向Yacht as inspiration
設計從帆船的“帆”、“索具”、“甲板”、“係纜樁”等核心構件中提取形式邏輯。巨大的軟膜天花是對“帆麵”的柔性轉譯；牆麵的懸拉索係統源自“索具”的滑輪與帆夾；淺色木地板回應“甲板”的溫潤觸感；試衣間的掛鉤則是“係纜樁”的抽象表達。這一切共同構建了一套連貫的空間敘事體係。
The design extracts formal logic from core sailing components: sails, rigging, deck, and cleats. A large soft-ceiling film translates the “sail”; wall-mounted tensioned cable systems derive from rigging pulleys and clips; light wood flooring echoes the warm touch of the “deck”; and fitting room hooks abstract the form of “cleats.” Together, they form a coherent spatial narrative system.
∇ 軸測 Axonometric ©SLT Design
二.空間序列與材質選擇
Spatial Narrative and Material Choice
空間序列依循“啟航-競速-歸泊”的敘事展開。材質選擇也以“航海”為線索，通過堅硬和柔軟的反差感營造深度。入口處以硬核的形態界定邊界，黑色岩板模擬海浪衝刷礁石的肌理，陳列背板采用水波紋不鏽鋼，映射夜色中波光粼粼的海麵，引導顧客踏入這片“暗湧”的室內海麵。
The spatial sequence follows a “Departure-Racing-Return” narrative. Material selections follow nautical cues, using hard-soft contrasts to create depth. The entrance features bold forms with black lava panels mimicking wave-worn rocks, while rippled stainless steel displays reflect a shimmering night sea, guiding visitors into this space of subdued currents
∇ 入口 Entrance ©吳鑒泉Vincent Wu
∇ 入口處材質細節 Material Details of the Entrance ©吳鑒泉Vincent Wu
核心展示區，陳列裝置組團以競速之勢交彙於“主帆”之下，形成視覺錨點。不同角度的“帆麵切片”虛實交錯，再現帆船穿梭於風浪的動勢。
In the core display area, two display units converge beneath the “main sail,” creating a visual anchor. Interwoven “sail slices” recreate the dynamism of a yacht navigating winds and waves.
∇ 核心展示區視覺錨點 © SLT Design
∇ 核心展示區 Core display area ©吳鑒泉Vincent Wu
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