01 項目概況 Project Overview

 

南京·鵬欣水遊城位於古都城南,坐擁夫子廟商圈優勢區位,建築麵積達16.7萬平方米,其中B4-B3為停車庫、B2至6層為商業、6層以上為酒店,是一個融購物、餐飲、娛樂、旅遊功能於一體的商業綜合體。

Nanjing-Pengxin Aqua City is situated in the Confucius Temple district in the south of the ancient capital. It is a commercial complex with a construction area of 167,000 square meters that integrates shopping, catering, entertainment, and tourism functions. The B4 – B3 floors are parking garages, the B2 to 6th floors are commercial, and the floors above the 6th floor are hotels.

 

2008年,水遊城作為中國第一個時間消費型商業設施啟用,以運河形象結合室內外商場廣受消費者喜愛,成為南京地標之一。伴金陵多年,水遊城見證城市高速發展,也經曆消費場景迭代、消費習慣升級等變化,隨周邊競爭性設施日益興起,水遊城麵臨設備老化、客流減少等問題亟待解決。基於此,鵬欣集團於開業10周年之際啟動水遊城總體更新,引入多維交互的沉浸式消費體驗及全新餐飲零售業態,回應現代商業、社交及審美需求,創造了適應新時代並能彰顯南京活力的“市民會客廳”!

Pengxin Aqua City, which opened in 2008 as China’s first time-consuming commercial facility, has become one of Nanjing’s landmarks, with its canal image combined with popular indoor and outdoor shopping malls. Over the years, Aqua City has witnessed Nanjing’s rapid development, as well as changes such as iterations of consumption scenarios and habits. With the rise of competing facilities in the surrounding area, Aqua City is confronted with issues such as aging facilities and declining visitor numbers that must be addressed. Based on this, after ten years of operation, Pengxin Group launched a comprehensive renewal of Aqua City, introducing a multi-dimensional interactive immersive consumer experience and new business formats for retail and catering to respond to modern commercial, social, and aesthetic needs for creating a “citizens’ lounge” that can adapt to the new era and highlight the vitality of Nanjing!

 

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

02 設計理念 Design Concept

 

水遊城以運河為特色,采用一以貫之的“水循環”設計,活水自屋頂花園以瀑布形式傾流至負一層的運河,並在中央舞台噴泉形成水霧,營造了碧波繚繞的視覺感受。為豐富運河空間的表現力和體驗性,我們增加了親水花園和露台填補了過去寬闊的濱水區,將功能單一的運河轉變為水綠相容的生動濱水空間,使人們能夠自然地聚集在此休憩。

Pengxin Aqua City features the canal and presents a consistent “water circulation” design, with living water cascading from the rooftop garden to the canal on the B1 floor in the form of a waterfall and forming a water mist at the central stage fountain, creating the illusion of dazzling waves. We added gardens and terraces to the wide waterfront area to enhance the expressiveness and experience of the canal space, transforming the single-function canal into a lively waterfront space with greenery where people can gather to rest naturally.

 

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

∇ 軸側圖 Isometric View

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

此外,在商場屋頂打造多功能花園,在地下負二層設置綠色生態主題的美食廣場,將客流更好地延伸至商場末端。而由於原有空間形象雜亂無章,我們摒除了過多的色彩和形式,以大地色係為基調營造一致性,並使用原生態樹木的曲線簡化原有繁複造型,創造出舒適宜人的商業空間。

In addition, a multi-functional garden has been built on the rooftop, and a green and ecologically themed food hall has been set up on the B2 floor to improve customer flow to the mall’s end. Since the original spatial image was disorganized, we eliminated excessive colors and forms and used earth tones to create the consistency of space. We also simplified the previous complicated shapes with the curves of the original trees to create a comfortable and pleasant commercial space.

 

∇ 項目改造前

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

LG1水池花紋 LG1 Pool Pattern

 

水池花紋的設計靈感來自於環抱南京的揚子江和縱橫交錯的城市肌理,將水波紋+南京地圖+揚子江的設計元素融合而形成的獨特花紋。

The design inspiration of the pool pattern comes from the Yangtze River surrounding Nanjing and the crisscross urban texture, which combines the design elements of water wave pattern+Nanjing map+Yangtze River to form a unique pattern.

 

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

∇ 項目改造前

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

外立麵 Façade

 

水遊城的外立麵延續多年來鐫刻在公眾記憶中的形象,我們增添了垂直綠化和以瀑布為靈感的LED屏幕,結合水沫浮現等設計元素,豐富了外牆的“表情”和活力,吸引夫子廟商圈遊客來訪,並為改善該地區街道風貌做出貢獻。

With the addition of vertical greenery and waterfall-inspired LED screens, combined with the emergence of water froth and other design elements, we revitalize the façade of Aqua City based on the image that has been engraved in the public’s memory for many years, enriching the “expression” and vitality of the facade, attracting consumers from the Confucius Temple district, and contributing to the improvement of the area’s streetscape.

 

∇ 項目改造前

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

∇ 建築立麵垂直綠化範圍 Vertical Greening Range Of Building Facade

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

商場空間 Mall Space

 

結合業態布局,我們將臨街麵的室內外商場交界處改造為更具視覺通達性的空間,通過提升商場入口處開口率、優化天花板和地麵鋪裝的連貫性,營造水遊城內外無界的沉浸式消費體驗。室內商場主動線則以長河為意象,將代表河流“表情”的波浪和泡沫元素融入設計,維係了商場空間的統一感和舒適度,使環境活力得到大程度地提升。

We created an immersive consumer experience with a boundless sense of area both inside and outside of Aqua City by increasing the opening rate at the mall’s entrance and optimizing the coherence of the ceiling and floor pavement. The main indoor traffic flow incorporates the wave and foam elements representing the “expression” of the river into the design, maintaining the unity and comfort of the mall space and enhancing the vigor of the environment on a large scale.

 

∇ 3F內廊改造前後示意圖 Schematic Diagram Of 3F Inner Corridor Before And After Reconstruction

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

∇ 頂部船槳造型百葉 Top Paddle Shaped Shutter

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

中央舞台 Central Stage

 

全時段開放的中央舞台,擁有貫穿全樓層的通透視野,是水遊城舉辦活動和展覽的重要場所。而活動期的人流如潮卻突顯了平日的冷清,因此該空間的閑時有效利用成為改造項目的挑戰之一。我們在舞台周圍的柱子、天花板和地麵上安裝了LED屏幕,以運動傳感器與遊客行為聯係,當人們平時在此走動和觸摸時,四周的光影將會如漣漪般使整個空間產生相應的互動變化。而活動期間則可使煙霧氣泡從天而降,結合光影、聲音和噴泉交織出虛擬現實融合情景,營造仿佛置身水岸的感官享受,創造了無論何時都熱鬧非凡的舞台空間。

The center stage, which is open during all business hours and has a clear view from the entire floor, is an important venue for Aqua City events and exhibitions. However, the crowds during event periods highlight the coldness on weekdays, so making efficient use of this space during rest time became one of the renewal project’s challenges. We installed LED screens on the pillars, ceiling, and floor around the stage with motion sensors to connect with visitor behavior, and when people walk and touch the space, the surrounding light will ripple and make interactive changes throughout the space. During the event, smoke bubbles could be made to fall from the ceiling, combining light, sound, and fountains to form a virtual reality fusion scenario, creating the sensory pleasure of being on the waterfront and a bustling stage space at all times.

 

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

屋頂花園 Rooftop Garden

 

屋頂花園麵積約8千平方米,以差異化功能劃分為:兒童體驗為主的活力區,家庭休憩為主的安靜區,酒店客人專享的VIP花園區。兒童活力區設有大麵積草坪和6個遊樂場,更人性化地增設了衛生間和淋浴房,營造了親子友好、寵物友善的遊玩場所。安靜區則因設備綜合管線穿行導致地板需局部抬高,我們有效利用下部空間填充土壤並種植了大小不等的綠植,營造出森林的感覺,為城市新添一處天然氧吧,打造了如城市綠洲般的屋頂花園。

The 8,000-square-meter rooftop garden is divided into three functions: a vibrant area for children’s activities, a quiet area for family relaxation, and a VIP garden area for hotel guests. The vibrant area is mostly covered with lawn, and six playgrounds are installed, as well as more humane toilets and showers, to create a kid-friendly and pet-friendly playground. Due to the design of the composite pipeline, the floor in the quiet area is partially raised; we effectively use the lower space to fill with soil and plant trees of various sizes to provide a forest feeling, adding a fresh natural oxygen bar to the city and building an urban oasis-like rooftop garden.

 

∇ 屋頂花園景觀平麵 Roof Garden Landscape Plan

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

∇ 兒童活動區地麵節點 Children’s Activity Area Drawing Dode

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

美食廣場 Food Hall

 

位於負二層的美食廣場,承載連通水遊城各區的重要作用,因此,在地下室缺少自然光的限製下,融入水遊城總體生態概念成為改造重點。我們將綜合管線優化設計,盡可能提高室內淨高,運用雙層膜天花技術營造陽光透過森林的視覺衝擊力、采用多層樹葉造型的雕刻鋁板,創造出自然光灑下、置身森林的氛圍感,以此將室內外不同區域垂直動線貫通,為消費者提供輕鬆自在的用餐和漫步空間。

The food hall on the B2 floor plays an important role in connecting Aqua City’s various sections. Due to the lack of natural light in the basement, the integration of Aqua City’s overall ecological concept became the renovation’s focal point. In order to harmonize the vertical traffic flows of internal and external areas and serve as a leisurely dining and strolling space for visitors, we optimize the composite pipeline design, increase the net height of the interior to the greatest extent possible, use double-layer ceiling technology to create the visual impact of sunlight through the forest, and adopt multi-layer leaf-shaped sculpted aluminum panels to provide the atmosphere of being in the forest.

 

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

∇ 葉片鋁板細節 Blade Aluminum Plate Details

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

∇ 平麵圖 Plan

商業綜合體設計,商業綜合體改造,商業改造,南京,鵬欣水遊城,昱景設計

 

後記Postscript

 

時代變遷帶動產業趨勢變化,彼時商業設施如雨後春筍般的現象,導致今日存量物業困局頻傳。而破局之道在於“與時俱進”,賦予商業設施適應新環境的變革,為商業設施注入新消費場景,解決新消費習慣的更高需求。

Trends in the industry are driven by changes in the times, and the phenomenon of commercial facilities mushrooming in the past has led to the predicament of the stock of properties today. The solution is to “keep up with the times” and empower commercial facilities to meet environmental changes, introduce new consumption scenarios into commercial space, and meet the increased demands of new consumption habits.

 

    本項目以實驗性總體設計規劃方法,在為期三年半的時間裏進行了“策劃×設計×施工×運營”一體化的非閉店改造更新,使空間設計在商業策劃階段便發揮作用,能更好地實現每一個創新設計概念。項目中采用分層實施手段,既保持了商場的運營和收益狀態,也做足了宣傳,使消費者有所期盼。在過程中,我們實踐了速度和質量的雙重保證,以一種更為靈活的方法,引入更切合需求的理念和設計,為商業設施創造了更人性化的沉浸式消費體驗,賦予餐飲零售全新業態,構建了符合時代社交和審美的無界生活空間,為水遊城實現了生態、科技、商業的共榮共生!

With an experimental comprehensive design and planning methodology, the project consisted of an integrated “Planning x Design x Construction x Operation” non-closed store renewal over a three-and-a-half year period, allowing the spatial design to function at the commercial planning phase for a better realization of each innovative concept. The project employed a layered approach to maintain the mall’s state of operation and profitability while also providing sufficient publicity to keep consumers expecting more. Throughout the process, we achieved both speed and quality assurance, using a flexible method to bring in more demand-driven concepts and designs, creating a more humanized immersive consumer experience, giving the retail and catering businesses a new format, building a borderless lifestyle space that fits with the social and aesthetic of our era, and fulfilling the co-prosperity of ecology, technology, and commerce for Aqua City!

 

項目信息

項目名稱:南京・鵬欣水遊城改造
項目地址:中國,江蘇南京
客戶:南京四方建設實業有限公司
商業麵積:100,000㎡
總建築麵積:167,000㎡
設計公司:COLORFULL 昱景設計
項目設計 & 完成年份:2022
首席設計師:趙宗陽、小野良介
建築設計團隊:川合豐、管晨、張顥、林佳史、錢楊婷、
室內設計團隊:謝皓翔、莊宏玲、張凡星、張阿平、趙英倫、秦誌偉、孫秀雲、李立群、梁昊、繆心路、朱麗豔
景觀設計團隊:張曉楨、奚陽磊、王雅夢
環境導視係統設計團隊:劉維、王炯來、吳潔、桂銘悅、李嚴、李傳斌、毋錦川
機電設計團隊:尹承燕、江文波、白明亮
攝影及視頻:此間影像
材料:綠植牆、苔蘚牆、年輪木、做舊木板、夯土清水混凝土、馬賽克磚、大理石地磚、木紋鋁板

Project name:NJAQ Renovation
Project location:Nanjing, Jiangsu, China
Clients:Nanjing Sifang Construction Industrial Co. LTD
Commercial Area:100,000㎡
Gross Built Area (square meters):167,000㎡
Design:COLORFULL YUJING DESIGN
Design year & Completion Year:2022
Chief Designer:Sunny Zhao, Ryo Ono
Architectural Design Team:Yutaka Kawai ,Chen Guan , Hao Zhang ,Yoshifumi Hayashi , Yangting Qian
Interior Design Team:Louis Xie, Honey Zhuang, Fanxing  Zhang, Aping Zhang, Yinglun Zhao, Zhiwei Qin, Sylvia Sun, Lily, Hao Lian , Xinlu Miao, Jolie Zhu
Andscape Design Team:Xiaozhen Zhang, Yanglei Xi, Yameng Wang
Environmental Guidance System Design Team:Rafael  Liu, Jason Wang, Jie Wu, Mingrui Gui, Yan Li, Chuanbin Li, Jinchuan Wu
Electromechanical Design Team:Lan, Wenbo Jiang, Mingliang Bai
Photography And Video:CIJIAN PHOTO
Brands / Products used in the project:Green Plant Wall, Moss Wall, Annual Ring Wood, Old Wood Board, Rammed Plain Concrete, Mosaic Brick, Marble Floor Tile, Wood Grain Aluminum Plate

 

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